Title: Marketing & Digital Content Manager
Job Location: Nichols Club, Naples OR Bolch Club, Immokalee (regular travel between Clubs required)
Salary Range: $65,000 – $75,000 based on education and experience
The Boys & Girls Club of Collier County is seeking a creative, strategic, and highly organized Marketing & Digital Content Manager to lead the organization’s digital storytelling and online engagement efforts. This role is responsible for developing compelling content across social media platforms, managing digital communications, growing brand awareness, and supporting organizational marketing initiatives that elevate the mission and impact of the Club.
The ideal candidate is a strong content creator, skilled communicator, and innovative marketer who thrives in a fast-paced environment and is passionate about youth development and community impact. This individual will also play a key role in mentoring teens participating in the Club’s Work-Based Learning Marketing Track, helping students gain hands-on experience through real-world marketing and communications projects.
This is a salaried position reporting directly to the Vice President of Marketing & Events.
Experience / Qualification
A mission and values driven individual— you believe in the power of community to transform the lives of children and are committed to creating inclusive and empowering spaces for all.
Social Media & Digital Content
- Lead daily social media content creation, scheduling, publishing, and monitoring across platforms including Instagram, Facebook, LinkedIn, TikTok, YouTube, and emerging channels
- Develop engaging photo, video, graphic, and written content that reflects the mission, programs, events, and impact of the organization
- Launch, manage, and scale new digital platforms and content strategies, including TikTok and short-form video storytelling
- Monitor trends, analytics, and platform performance to optimize reach, engagement, and audience growth
- Maintain a consistent and engaging brand voice across all digital platforms
Community Engagement & Communications
- Manage and grow online community engagement through audience interaction, comments, direct messages, and community-driven campaigns
- Assist with development and distribution of newsletters, eblasts, and digital communications campaigns
- Support organizational storytelling initiatives that highlight Club members, staff, alumni, donors, and community partners
- Collaborate with departments across the organization to gather stories, updates, and content needs
- Support fundraising campaigns, sponsorship initiatives, donor engagement efforts, and event promotions through strategic marketing and communications
Content Management & Brand Assets
- Oversee and maintain a centralized digital content library including photography, video, graphics, logos, templates, and brand assets
- Ensure brand consistency across all communications and marketing materials
- Coordinate content organization and archiving for future organizational use
Podcast Production & Multimedia
- Collaborate with Club member-led podcast initiatives by helping spearhead production, content planning, promotion, and marketing strategy
- Support youth voices and storytelling through podcast development and multimedia engagement
- Coordinate production timelines, promotional content, and distribution efforts in collaboration with participating students and staff
- Identify opportunities to expand multimedia storytelling and audience engagement
Youth Workforce Development & Mentorship
- Lead and mentor teens participating in the Work-Based Learning Marketing Track
- Guide student teams in producing real-world marketing and communications projects that support organizational initiatives
- Teach students foundational skills in content creation, branding, social media marketing, storytelling, and digital communications
- Foster creativity, collaboration, professionalism, and leadership development among participating youth
Vendor & Project Coordination
- Work collaboratively with outside vendors, photographers, videographers, designers, printers, freelancers, and contractors on marketing and communications projects
- Coordinate timelines, deliverables, and creative expectations across multiple stakeholders
- Assist in managing marketing-related logistics and production needs for campaigns, events, and organizational initiatives
Equal Opportunity Statement
Boys & Girls Club of Collier County is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or other protected status.
Disclaimer
The information presented indicates the general nature and level of work expected of employees in this classification. It is not designed to contain, nor is it to be interpreted as, a comprehensive inventory of all duties, responsibilities, qualifications and objectives required of employees assigned to this job.
EOE/DFWP/SFWP